Campaign ideas

How to run a good campaign on

So, you have made the decision to try a campaign on, great choice – we are sure you will be very pleased with the outcome.

Your campaign is all set to get you more customers from using friend to friend influence, which is hugely powerful. But that need not mean you cut corners on your campaign message.

Below is a list of our top tips for how to get the best possible result from your YouAreMIA campaign. If you need any more help you can contact the MIA team using the contact form at the bottom of this article.

Walk through on how to set up a campaign with

Strong Impact from a Good Image

Once you have added your business details onto, we will select the most appropriate social media users to share your campaign message on their social media. Having matched users to your business is the first job done. But now you need to get your message right.

Select the best possible image that you think stands out and will grab the eyes of your potential customers. Remember this campaign will be shared by aligned social media users and this endorsement means their friends will stop to read your message. Nonetheless, you still look to create impact to optimise the potential.

If you are struggling to find a good image visit Google and search using relevant search words. The image above was found searching ‘white teeth lady’.

Once you find an image you like, click the image to save it on to your desktop. Be sure that the image has no copyright attached.

There are lots of websites where you can buy or get free stock images to use to, such a They are very easy to use. Don’t just select the first image you find, look for one that stopped you in your track or stands out the most.

Connect with Social Media Users Sharing Your Campaign!

Establish a first good impression with the social media users who will share your post. You can add a personal message that they can read when they first get your campaign details.

You could thank them for sharing your post and tell them a little more detail about your business or promotion. These users have been matched to your business or brand and so are a potential customer too!

Select the Right Landing Page for Customers to Visit

The aim of the campaign is to push customers on to your website, YouTube channel or social media page, like Facebook. Somewhere where the customer can find out more information about your service, brand or promotion.

Often your website home page is more than adequate. If however you have a specific promotion relevant to a particular service, you may want to use the link to that particular page on your website.

To get the URL you copy it from the top of the browser and paste it into the Link area shown in the picture above.

Offer a Special Promotion or Event

To get the best response you should offer a special incentive for the customer to respond to your advert.

Maybe it is a percentage discount or they get something free with their order? Make this clear in the title of your campaign. Ideally you would on your website or Facebook page put the full details to this offer and use that URL link on your YouAreMIA campaign.

A strong image and strong promotion will attract more customers to your business

It means when the user clicks on the link, it will be directed to a relevant page for them to find out more.

Add your business name and location!

Although you set your target region for social media users to share your post within, it is still important that your post they shares communicates to their friends where you are located! This makes the post relevant to the reader and means they will respond.

Headline example:

‘50% off Teeth Whitening’

Would be much better as ‘50% off Teeth Whitening at Bright Smile Clinic, Bangkok’

Get started on your YouAreMIA campaign now:

If you need more help please do email us at

    Dan Cheeseman

    Dan has worked within FMCG, Media and Advertising in the UK and Thailand for over 20 years and is the founder of

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